Comments on: Does An Idea Have Value? http://momblebee.com/blog/2009/12/22/does-an-idea-have-value/ Just another WordPress weblog Sun, 05 Sep 2010 22:56:35 -0700 http://wordpress.org/?v=2.8.5 hourly 1 By: Cheryl Andonian aka Momblebee http://momblebee.com/blog/2009/12/22/does-an-idea-have-value/comment-page-1/#comment-393 Cheryl Andonian aka Momblebee Sat, 06 Feb 2010 18:43:35 +0000 http://momblebee.com/blog/?p=494#comment-393 Hi Doug, Thanks for stopping by and adding your thoughts. Cheryl Hi Doug,
Thanks for stopping by and adding your thoughts.
Cheryl

]]> By: Douglas Hoff http://momblebee.com/blog/2009/12/22/does-an-idea-have-value/comment-page-1/#comment-392 Douglas Hoff Sat, 06 Feb 2010 17:24:55 +0000 http://momblebee.com/blog/?p=494#comment-392 Cheryl, I think the best understanding of value that I learned was from ITIL where they took value from economics and tried to apply it to business in real terms. The idea or innovation there would be seen as an asset which is just one of many pieces of making a service/product. That's why people keep saying that it takes action because value comes from the total. And even then, value is really in the eyes of the customer. An innovative ice cream glove isn't worth anything and you mention being too innovative. That's just not addressing the needs of the market. You also mention focusing on innovation and then failing. That's because of the lack of strength in the other assets of the service. We (me at least and I sold Apples) never heard about Xerox/PARC until Apple told us. You've got a nice exporation of the idea within the value of a product. I'm writing about value also right now and enjoyed seeing your perspective. Cheryl,
I think the best understanding of value that I learned was from ITIL where they took value from economics and tried to apply it to business in real terms. The idea or innovation there would be seen as an asset which is just one of many pieces of making a service/product. That’s why people keep saying that it takes action because value comes from the total.

And even then, value is really in the eyes of the customer. An innovative ice cream glove isn’t worth anything and you mention being too innovative. That’s just not addressing the needs of the market.

You also mention focusing on innovation and then failing. That’s because of the lack of strength in the other assets of the service. We (me at least and I sold Apples) never heard about Xerox/PARC until Apple told us.

You’ve got a nice exporation of the idea within the value of a product. I’m writing about value also right now and enjoyed seeing your perspective.

]]> By: Cheryl Andonian aka Momblebee http://momblebee.com/blog/2009/12/22/does-an-idea-have-value/comment-page-1/#comment-370 Cheryl Andonian aka Momblebee Thu, 14 Jan 2010 17:49:04 +0000 http://momblebee.com/blog/?p=494#comment-370 Michael, Most large corporations are too structured, too compartmentalized and overly concerned about focus group results and let market analysis dictate product direction rather than to let true creativity and innovation to ignite, catch fire and spread. Apple is one of a few exceptions there. There was a great documentary on the other night on CNBC about Mac and their own "corporate culture." Pretty interesting show...here's a link to info about it: http://www.cnbc.com/id/34419153 Thanks for stopping by. Cheryl Michael,
Most large corporations are too structured, too compartmentalized and overly concerned about focus group results and let market analysis dictate product direction rather than to let true creativity and innovation to ignite, catch fire and spread. Apple is one of a few exceptions there. There was a great documentary on the other night on CNBC about Mac and their own “corporate culture.” Pretty interesting show…here’s a link to info about it: http://www.cnbc.com/id/34419153
Thanks for stopping by.
Cheryl

]]> By: Michael Gury http://momblebee.com/blog/2009/12/22/does-an-idea-have-value/comment-page-1/#comment-369 Michael Gury Thu, 14 Jan 2010 17:11:46 +0000 http://momblebee.com/blog/?p=494#comment-369 This discussion reminds me of all the great ideas that bounced around among various potential investors and companies and finally germinated. IBM was offered the patent license for "xerography", meaning copying one piece of paper to another. In its infinite wisdom it turned it down, then, when that sort of thing was useful to businesses, ended up licensing the technology from Xerox and producing some fairly good products but then selling the whole shebang when it was no longer profitable. In the meantime, IBM collected its own patents via its researchers and technologists, some of which went on to be successes, although the majority are obscure though interesting scientific discoveries. This discussion reminds me of all the great ideas that bounced around among various potential investors and companies and finally germinated. IBM was offered the patent license for “xerography”, meaning copying one piece of paper to another. In its infinite wisdom it turned it down, then, when that sort of thing was useful to businesses, ended up licensing the technology from Xerox and producing some fairly good products but then selling the whole shebang when it was no longer profitable. In the meantime, IBM collected its own patents via its researchers and technologists, some of which went on to be successes, although the majority are obscure though interesting scientific discoveries.

]]> By: Cheryl Andonian aka Momblebee http://momblebee.com/blog/2009/12/22/does-an-idea-have-value/comment-page-1/#comment-345 Cheryl Andonian aka Momblebee Tue, 22 Dec 2009 17:31:48 +0000 http://momblebee.com/blog/?p=494#comment-345 Brent, Although I don't agree with all you are saying, your last statement that "those who create (good ideas) typically suffer from the curse of knowledge and lack of support to make it happen" hits it on the head. Support of innovation and ideas within a business structure can come in many different forms. But it has to be part of the culture of an organization that those who generate ideas are respected, heard, and dare I say, given power within a company to make decisions and implement ideas into action. Thanks for adding your thoughts. - Cheryl Brent,
Although I don’t agree with all you are saying, your last statement that “those who create (good ideas) typically suffer from the curse of knowledge and lack of support to make it happen” hits it on the head. Support of innovation and ideas within a business structure can come in many different forms. But it has to be part of the culture of an organization that those who generate ideas are respected, heard, and dare I say, given power within a company to make decisions and implement ideas into action. Thanks for adding your thoughts.
- Cheryl

]]> By: Brent Raymond http://momblebee.com/blog/2009/12/22/does-an-idea-have-value/comment-page-1/#comment-344 Brent Raymond Tue, 22 Dec 2009 17:10:45 +0000 http://momblebee.com/blog/?p=494#comment-344 Hi Cheryl, Thank you for sharing your thoughts, I enjoyed reading your blog as it briefly touched upon ideas within the innovation process. There are several examples and perhaps several novels that could be filled with details on how Corporations and Small Businesses have failed to act upon intellectual property, idea generation and implementation. I guess it comes down to a personal belief either through experience or exposure, but I do not believe that ideas have any monetary value alone. If value is derived by novelty, uniqueness and ability to commercialize any said product or design, then one could most certainly argue that they are worthless. This may sound harsh but it is a statement with foundation and no lack of evidence. Innovation = Invention/Uniqueness/Commercialization x Diffusion of Technology I for one would like to see a more stringent means to weight and value ideas that carry a reward and recognition program similar to Innocentive. It would be ideal to see a few CEO's held responsible by their Board for failure to capitalize on Invention. It would be great to see the USPTO enlist a Peer to peer patent review system that compensates the party engaged in the review and providing details of prior art. I like to believe that Open Innovation is more than a Starbucks Blog where members freely give ideas away and are not recognized or compensated. It would be nice to see Obama's Call for Innovation program actually enable the 1% of permanent innovators to be repeatable in efforts, rather than fuel the engines of late who simply acquire others technologies only to cannibalize product offerings. The world is in no short supply of ideas. We are in short supply of any Corporations who adhere to Generative Science Principles which could lead to a sustainable future. There is alot of talk, little action - and those who are beating the war drum seem to be the least believable in philosophy and corporate policy. If you want to see an idea succeed, it has to be tied into hidden assets that already exist - which will provide immediate ROI, create jobs and make things better than what they were, consider this the 'greater good' approach to ideation. Gunter Pauli literally wrote the book on how to do this, while viewed as a Rogue by some; others feel he is a maven ahead of his time. So too is the problem with good ideas, those who create them typically suffer from the curse of knowledge and lack of support to make it happen. Hi Cheryl,

Thank you for sharing your thoughts, I enjoyed reading your blog as it briefly touched upon ideas within the innovation process. There are several examples and perhaps several novels that could be filled with details on how Corporations and Small Businesses have failed to act upon intellectual property, idea generation and implementation.

I guess it comes down to a personal belief either through experience or exposure, but I do not believe that ideas have any monetary value alone. If value is derived by novelty, uniqueness and ability to commercialize any said product or design, then one could most certainly argue that they are worthless. This may sound harsh but it is a statement with foundation and no lack of evidence.

Innovation = Invention/Uniqueness/Commercialization x Diffusion of Technology

I for one would like to see a more stringent means to weight and value ideas that carry a reward and recognition program similar to Innocentive. It would be ideal to see a few CEO’s held responsible by their Board for failure to capitalize on Invention. It would be great to see the USPTO enlist a Peer to peer patent review system that compensates the party engaged in the review and providing details of prior art. I like to believe that Open Innovation is more than a Starbucks Blog where members freely give ideas away and are not recognized or compensated. It would be nice to see Obama’s Call for Innovation program actually enable the 1% of permanent innovators to be repeatable in efforts, rather than fuel the engines of late who simply acquire others technologies only to cannibalize product offerings.

The world is in no short supply of ideas. We are in short supply of any Corporations who adhere to Generative Science Principles which could lead to a sustainable future. There is alot of talk, little action – and those who are beating the war drum seem to be the least believable in philosophy and corporate policy.

If you want to see an idea succeed, it has to be tied into hidden assets that already exist – which will provide immediate ROI, create jobs and make things better than what they were, consider this the ‘greater good’ approach to ideation. Gunter Pauli literally wrote the book on how to do this, while viewed as a Rogue by some; others feel he is a maven ahead of his time. So too is the problem with good ideas, those who create them typically suffer from the curse of knowledge and lack of support to make it happen.

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